Sao Paolo: City With No Ads


From Text-In-Transit to …And Then The City, we’ve spent a lot of time  researching ways in which we can subvert some of the advertising spaces in Windsor, but what if we were to just eliminate all of the advertisements entirely?

In January of this year, the mayor of Sao Paolo, Brazil decided to ban all the 8,000+ advertisements in the city in order to “rid the city of visual clutter.” I’d be interesting to see how this changes a person’s behaviour or the city’s culture and personality.

What do you think?  Would you be able to live in a city completely empty of commercial advertising?  What if this happened in Windsor?  How would your re-think all of the empty spaces?

Via: DesignVerb

10 Replies to “Sao Paolo: City With No Ads”

  1. Being able to imagine a place without any ads would be a total dream come true. Maybe we should do it, just for fun.

    P.S. such a gift to see this post pop up, we miss you Cristina!

    1. Yes! That would be super fun. We could take photos of Windsor, and imagine what the city would look like without the advertisements! Summer project? Maybe I’ll do some in Toronto just for fun too. Imaging what Dundas square would look like without the ads?

      I miss you guys too…but one more week of grad school, then I’m free as a bird!

  2. The deterioration of the commodification of space!…..in many ways a new horizon has emerged. The rest is up to the people to reclaim.

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